Perutnina Ptuj penetrates Russian market through Bosnia and Herzegovina and Serbia

(Photo: perutnina.com)

President of the Board at Perutnina Ptuj, Roman Glaser, announced potential export businesses of the company to Russia through the companies in Serbia and Bosnia and Herzegovina after introduction of Russian embargo for the European agricultural products.
- Perutnina Ptuj exports smaller meat quantities to Russia and at the moment change in market situation has not been familiar yet. It is true that embargo can influence our future business plans in this country where we have final talks for some bigger export businss – the head of Perutnina Ptuj, Roman Glaser, said for Ljubljana’s Dnevnik.

He outlined the fact that not all sections of this group have a ban.

- This means that potential work implementation, for instance, from Bosnia and Herzegovina and Serbia, which Russia is inclined to traditionally is still possible – Glaser is optimistic.

Just to remind ourselves, Perenutina has a plant in Bosnia and Herzegovina, in Hadzici and Breza. Due to embargo, Russia urgently needs alternative chicken suppliers which it has laredy been looking for in Brasil. The analyst of Foreign Chamber of Bosnia and Herzegovina, Duljko Hasic, in his statement for Oslobodjenje, also estimated that export of animal origin products to Russia is a chance for Bosnian producers as well.

- The thing with Russia is a good opportunity for our companies regardless of the fact that Russia is far away and that transport costs are high. We must count on the fact that European and American companies will experience embargo consequences for longer than a year, the time the import ban will last because they will lose market. It would be good that Bosnian exporters and associations of businessmen try to find the way to place our products there – Hasic thinks.

Russian embargo on the import of beef, pork, chicken, fruit, vegetables, fish, cheese, milk and dairy products, the European food industry left without its second most important export market for a year.

German food producers for which Russia is one of the key export markets will feel the most serious consequences. German companies export 1,35 billion food products per year to Russia. Apart from that, USA will suffer great losses since they export to Russia one billion euros in food products per year, 250 million of which is only chicken.