Goran Ivanisevic New Brand Ambassador of Uniqa Osiguranje for Southeast Europe

Source: Promo Thursday, 15.06.2023. 12:57
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The most successful Croatian tennis player and coach, Goran Ivanisevic, is the new brand ambassador of UNIQA for the SEE region, consisting of Croatia, Serbia, Bosnia and Herzegovina, Montenegro and Bulgaria. Goran presented himself in the new role of the ambassador of UNIQA Osiguranje at a press conference held in Hotel Kempinski near Umag.

Having made Croatian tennis history as the only Croat to win Wimbledon and having become a member of the International Tennis Hall of Fame in 2021, throughout his career, Goran is remembered for his honesty and charisma, which marked his career as much as his strong, unpredictable serve.

Goran responded to UNIQA Osiguranje’s invitation to become their brand ambassador in Southeast Europe because he recognized, in UNIQA Osiguranje, the values he shares and lives, such as unity, personal responsibility, simplicity and integrity. He signed the agreement on cooperation with UNIQA Osiguranje for a period of three years.

– When it comes to cooperation with brands, I choose carefully who to cooperate with, because I have to be compatible with the values I’ll promote. What immediately attracted me when it comes to UNIQA Osiguranje was their desire to offer to their numerous clients in these markets not just the most modern services, but also added values which will enable a better life for them. Throughout my life and my career, I got to know the advantages of insurance very well, because the life of an athlete inevitably, due to the physical stress we are exposed to when traveling and training, is filled with numerous risks. Family and health have always been a priority for me and one of the biggest motives for achieving success in this sport. I therefore truly believe that, through this cooperation I can help numerous people become aware that UNIQA Osiguranje can be an excellent partner in keeping their health, home and a general feeling of security in life – said Goran Ivanisevic.

– It is my honor and pleasure that we have the opportunity to establish cooperation with a great athlete, coach, but above all, a man who has left an enormous mark in sports history, not just through his great results, but also through his strong character. I believe that we couldn’t have picked a better person to be our regional ambassador. Goran is one of the biggest sports idols in these areas and I am sure that, with his support, we will achieve our ambitious goals more easily: to become one of the top three players in the market, to double the number of clients, to make our clients and employees as satisfied as possible and to invest in sustainable development and community – pointed out the president of UNIQA SEE, Adel Bahtanovic.

Adel Bahtanovic symbolically handed over the UNIQA additional health insurance policy to Goran, as a full member of the UNIQA community. As he explained, “Goran is known worldwide for his serve, we want to achieve the same with our services, and this way, our ambassador will be able to make sure firsthand that we provide our clients with more than insurance – that we are there for them in every life situation. With the cooperation with the legendary Goran Ivanisevic, who is recognized in all countries of the region and who best reflects the mission of the UNIQA brand to be a positive, influential force in the society, together, we will be able to dedicate ourselves even more strongly to providing well-being to all our clients and the community,” concluded Adel Bahtanovic.


In the next three years, Goran will be included in all the campaigns, brand promotions and key products in the SEE region. He will take part in the initiatives that UNIQA will organize in order to help and contribute to the community and responsible conduct. Just like Goran’s role as a coach in unimaginable without the trust and understanding between the coach and the player, so does the role of the insurer entail providing support and security to all clients. That kind of a relation of mutual trust and support is contained in the slogan of the UNIQA brand “Living Better Together”.

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