Why is the experience of mall shopping incomparable?

Source: Promo Thursday, 16.09.2021. 08:47
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(Photo: Jelena Ivanović)
After a year of dominance of online shopping, customers are returning to shopping malls and retail parks. Although online shopping offers comfort and speed, the importance of the human senses - sight, hearing, touch, smell - should not be overlooked. They are often the deciding factors when it comes to shopping.

The period after the "lockdown" showed that consumers want to go out and buy in real world, rather than online.

However, although consumers want to regain the experience of shopping in shopping malls, certain habits have changed, and the requirements for the safety of shopping area have increased. Therefore, they choose proven and safe places. One of them is certainly the Promenada shopping center in Novi Sad.

Promenada Novi Sad is the holder of a certificate of compliance with COVID-19 security measures obtained by the Safe Shopping Center (SSC), an independent Swedish company that assesses the safety of shopping centers around the world. Obtaining this certificate is proof that the shopping center operates in accordance with international health standards and offers customers a safe shopping experience.

Also, in cooperation with the City of Novi Sad, Promenada provided citizens with a place for vaccination, which is open every day from 10 am to 8 pm.

(Photo: Jelena Ivanović)
Although there is the possibility of online shopping, the experience of going shopping is irreplaceable, and the unique and extensive shopping experience in Promenada shopping center is reflected in the presence of the most famous global and domestic brands such as Zara, Zara Home, Massimo Dutti,Oysho, Bershka, Stradivarius , Pull & Bear, Reserved, Mohito, Armani Exchange, Calvin Klein Jeans, Diesel, Reply, Kigili, Mona, Calzedonia, Fashion & Friends, Nike, Intersport, Buzz, Sport Vision, Gigatron, iStyle and many others.

This impressive offer is even richer this year due to world-famous cosmetics brands such as The Body Shop and L'Occitane, the travel agency JET TRAVEL and the modern equipped pet shop - Pet Republic. In addition to the shopping offer, Promenada offers a large selection of fast food and restaurants as well as beautiful terraces.

Given that we increasingly experience pets as family members, it is now possible to take your pet shopping, because Promenada has become a pet-frendly shopping destinations this year.


(Photo: Dušan Jocić)
The experience of spending time in shopping malls has long ceased to be just a shopping experience - a complete offer of "entertainment for the whole family" is being sought. Thus, Promenada, in addition to being the number one shopping destination, has become an integral part of all cult events in the city. Under the concept of Pomenada Open Air, and in cooperation with the Serbian National Theater, the Stage Under the Stars has been organized, with performances by the biggest regional music stars, such as Nina Badric, Hari Mata Hari, Petar Graso, Bajaga and Instruktori ... In the future Promenada will be the proud partner in organizing cult events such as October Fest and Serbia Fashion Week.

The number of visits to the Promenade shopping center is significantly higher than last year, but also compared to 2019, when consumer habits were in no way affected by the pandemic, which only speaks in favor of consumers having confidence in the management, which tries to meet all their demands and needs.
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